AlbertÂ RamÃrez III, Associate Director of SESAC Latina for Miami and Puerto Rico, notes,Â “SESAC MASTERCLASSÂ is one of the most effective methods of musical development. All of the attendees had the opportunity to hear true stories of the panelists’ successes, struggles and achievements. During a Q&A session, they shared their own experiences. With practical advice, the instructors offered tips on best practices and how to avoid certain technical errors. What made this class worthwhile is that the attendees, including the instructors, all benefited.”
He adds that one of the main objectives of this class was for the three instructors to speak about their careers, emphasizing their compositions that have been recorded by such great artists, such as Gilberto Santa Rosa, Gloria Trevi, Chayanne, Luis Fonsi, VÃctor Manuelle and Ednita Nazario (Erika); andÂ Wisin y Yandel, Daddy Yankee, Flex, Pitbull, Tego CalderÃ³n, Ivy Queen and Don Omar (Echo).
By the same token, Leo James discussed his body of work, emphasizing his hits “Una Vez MÃ¡s” (One More Time) performed by Victor Manuelle and Reik, and “DÃ¡ndole” (Bringing It)Â performed byGocho with Omega & Jowell. The latter song made him the winner of the Premio SESAC Latina for the most-played song on the radio in 2011-12.
The EriKa AcÃºstiKa set showcased the music of the Panamanian/Brazilian star herself, which included performances by Christian Pagan, Melina LeÃ³n, Pedro CapÃ³, and Marilyn Pupo, as special guests.
With a selective policy of affiliation that’s unique in the industry,Â SESACÂ represents the best composers and publishers. In so doing,Â SESACÂ has built a repertoire of quality that covers all genres and the most popular music of today. Artists affiliated withÂ SESACÂ include such icons as Bob Dylan, Neil Diamond, Kurt Cobain’s Catalog, Mariah Carey, Zac Brown, Mumford & Sons, Lady Antebellum, Bryan Michael Cox, Swizz Beatz, Rico Love, RUSH, Cassandra Wilson, MGMT, Alice In Chains, PSY and many more.Â Â SESAC LatinaÂ represents such prestigious artists as Draco Rosa,Â Nicky Jam, Gente de Zona, Reik, Jencarlos Canela, Carlos Baute, Enrique Bunbury, Rayito, Rafa Arcaute, Luz Casal, Gaby Moreno, Intocable, Joey Montana, Luciano Luna, Calibre 50, Aleks Syntek, Fonseca, AmÃ©rica Sierra, among many others.Â www.sesaclatina.com
As the first Latin music-focused division to be created by a performing rights society originally founded in 1930,Â SESAC LatinaÂ is also recognized as a leader in technology, which allows it to process royalty payments more quickly and accurately.Â SESACÂ is the only society offering its affiliates monthly radio performance royalty payments.
For More Information about SESAC Latina visit