Fuse (www.fuse.tv), a national television network for the fast-growing Latino and multicultural 18-34 audience, and Voto Latino, the leading nonprofit organization empowering American Latino millennials by engaging them through civic media, today announced a partnership to inspire and encourage Latino participation in the upcoming Presidential election. The Crash the Parties initiative will kick off on March 29 with a nationwide search for two aspiring, millennial Latino reporters to cover the Democratic and Republican National Conventions for Fuse (www.Fuse.tv).
“We are proud to be partnering again with Voto Latino on this very important and timely initiative,” said Fuse Media CEO Michael Schwimmer. “Crash the Parties will provide a national platform for the critical Latino voice in this election, underscoring Fuse’s commitment to empowering and inspiring Latino youth in this country.”
“For more than 10 years, Voto Latino has seen firsthand the young, fresh talent that is inherent within our community,” added Voto Latino President and CEO Maria Teresa Kumar. “We are thrilled to work with Fuse as our exclusive English-language television partner in this unique opportunity to seek out that talent and cultivate it, by providing two aspiring journalists a platform to kick-start their career through extensive training by industry professionals.Crash the Parties is an initiative we started with SiTV (Fuse’s predecessor) back in 2008 to provide young people a voice where it is often drowned out, and I look forward to this partnership again in such a crucial election year.”
Crash the Parties will offer millennial Latinos the opportunity of a lifetime to gain national television exposure and experience as Fuse reporters at the Democratic and Republican National Conventions to be held this July in Philadelphia and Cleveland, respectively. Those interested in being considered can apply either online or at live events taking place in select cities across the nation. Celebrity PSAs will encourage participation and lend a relevant voice to the cause. Additional contest details and submission information will be announced in the coming weeks.
Following an initial public voting process that will identify the top ten finalists, two winners will then be chosen by a panel of celebrity judges. Voto Latino has worked with celebrities like Pitbull, Wilmer Valderrama and America Ferrera in the past. After media training and orientation, they will serve as Fuse reporters from the convention floors – appearing on television and online – offering an authentic perspective on the candidates, the election and issues at the forefront.
Fuse (www.fuse.tv) is a national television network for the wide-ranging tastes and attitudes of the fast-growing, multicultural and Latino 18-34 audience. The network re-launched September 30, 2015, expanding beyond music with original programming that reflects a new attitude that is sexy, edgy, relevant and honest. Fuse is currently available in more than 70 million households, and reaches consumers across multiple other platforms, from video on demand to online, mobile, social media and live events.
About Voto Latino
Voto Latino is a pioneering civic media organization that seeks to transform America by recognizing Latinos’ innate leadership. Through innovative digital campaigns, pop culture, and grassroots voices, we provide culturally relevant programs that engage, educate and empower Latinos to be agents of change. Together, we aim to build a stronger and more inclusive democracy. To learn more about Voto Latino, visit www.VotoLatino.org. Also engage Voto Latino on Facebook, on Twitter, and on Instagram.