Bachata star’s songs not only offer a fusion of bachata, R&B, & pop music, but also an anthem of inspiration for the young. Â For Prince Royce, nothing has arrived easily. Â As a kid growing up in Bronx, NY, no one believed in him. Â In fact, people thought he was out of his mind. Â But he proved every single one of them wrong. Â Today, Prince Royce is a multiplatinum recording artist with many awards under his belt, including ten Latin Billboard Music Awards and over a dozen Premios Juventud y Premios Lo Nuestro, and has successfully made the cross-over in pop music. Â Itâ€™s Prince Royceâ€™s inspirational story that captured Hondaâ€™s attention, becoming the perfect role model for kids pursuing their dreams.
“My story is a familiar one, a young guy trying to make it big. Â I remembered when I sang in school, I grew up listening to Bachata, R&B & Pop. Â I learned that if I want doors to open you have to start knocking.â€ Â Royce started out singing on the streets and now he fills stadiums to capacity, singing to fans in English and Spanish. Â #Roycenaticos Siempre!