Notable guests including Luis Fonsi, Prince Royce, Nacho, Jackie Cruz (Orange is the New Black), Justin Quiles, Zuleyka Rivera, Jerry Rivera, Jorge Bernal, Deorro, Jason Cerda, Juan Manuel Barrientos, and Natti Natasha, received exclusive access to kick off the festivities and toasted to the successes Latin artists have achieved on the charts throughout the past year.
Some of the most recognized artists in the music and entertainment worlds came to Casa Buchanan’s, a unique multi-sensory pop-up experience that featured a selection of Buchanan’s Whisky specialty cocktails, hot shave offerings, live art and entertainment, private whisky tastings, and dance along to a high-energy set by Billboard Latin-nominated DJ duo Play-N-Skillz. Highlights included:
- Luis Fonsi, who will be performing “Despacito” for the first time today at the Billboard Latin Awards, spoke about the success of “Despacito” and how Justin Bieber, who after hearing the song at a nightclub in Colombia, reached out to do a collaboration while Fonsi was in Italy. Two days later, they were recording together and Bieber was singing in Spanish for the first time. Moments like this demonstrate the “greatness of the Latin community” and how “it’s our time” in Fonsi’s own words, who said that now more than ever, it is the Latino community’s time to shine and unite.
- Fonsi, who celebrated Latin talent enjoyed the multiple experiences at Casa Buchanan’s, including getting groomed at the parlor. He was overheard saying that he’s a whisky fan and that his favorite is Buchanan’s Red Seal. Prefers it on the rocks!
- Nacho, whose first song as a soloist “Bailame” is hitting the top charts, talked about how his culture and heritage is prominent in everything he does and how the Hispanic community is positively influencing mainstream culture when he said “el mundo es más sabroro con fusiones y mixturas”. He also commented that “es nuestro momento para demostrar de que estamos hechos realmente”.
- Nacho had fun last night taking flair bartending lessons while enjoying Buchanan’s Sugarcane. He hung out with Fonsi throughout the night and was overheard stating that he has an upcoming appointment with him in the studio!
- Zuleyka Rivera danced all night at Casa Buchanan’s! She started by showcasing her ‘Despacito’ moves in the Green carpet and then inside she danced to the beats of Play-N-Skillz. She also joined in the fun with a live graffiti artist at the event, splashing paint onto an image of a Buchanan’s bottle.
- Earlier in the day, J Balvin and the “Es Nuestro Momento Featuring J Balvin” contest winner, Leonel Vargas (AKA El De La Music), enjoyed a glass of whisky as they received a special preview of the exclusive event and the luxurious Casa Buchanan’s space at Faena Forum.