CINCINNATI, OH – March 11, 2015 â€“ (HISPANICIZE WIRE) – Procter & Gamble’s (NYSE:PG) Orgullosa program â€“ a platform created in 2011 to celebrate, empower and fuel Latinasâ€™ accomplishments and dreams â€“ returns for the third year as a sponsor of Hispanicize 2015, the largest annual event for Latino trendsetters and newsmakers in social media, journalism, advertising, public relations, film, music and innovation. Procter & Gamble (P&G), the largest consumer packaged goods company in the world, and Orgullosa will bring itâ€™s Living Fabulosa campaign to help attendees look, feel and live fabulously everyday and throughout this yearâ€™s event taking place in Miami, Florida from March 17-20.
To kick-off Orgullosaâ€™s activities at Hispanicize, all taking place at The #LivingFabulosa Lounge, renowned celebrity photographer Omar Cruz will make a special appearance on Tuesday, March 17 from 3pm-5pm. He will photograph six lucky bloggers in an intimate photo session to keep their social media profiles looking fabulous. Plus, all visitors during that time will receive their #LivingFabulosa Welcome Bag, which includes travel essentials from COVERGIRL, Pantene, Crest and Olay.
Additional activities include:
– COVERGIRL #EmbraceYourFace Daily Makeovers
– Pantene #StrongerTogether Daily Hairstyling
– Crest #3DWhiteSmile Daily Lip Readings and Selfie Mirror
– Gain #AlegriaDeGain Photo Booth
– Wednesday, March 18 at 9am: Olay #OlaySPF Save Our Skin Session with Dr. Omar Torres
– Thursday, March 19 at 10am: Pampers #PampersPrimerasVeces Blogger Tweet-Up
– Friday, March 20 at 8am: Pantene #StrongerTogether Core Exercise Session with Janet Jones
– Friday, March 20 at 12pm: #StrongerTogether Daily Hairstyling with special visit by Pantene Celebrity Stylist Gabriel Samra
To learn more about Orgullosa’s Living Fabulosa campaign or to be part of the community, please visit Orgullosaâ€™s Facebook page or register at Orgullosa.com. Follow the conversation on social media with #LivingFabulosa.
About Procter & Gamble
P&G serves nearly five billion people around the world with its brands. The Company has one of the strongest portfolios of trusted, quality, leadership brands, including AlwaysÂ®, Ambi PurÂ®, ArielÂ®, BountyÂ®, CharminÂ®, CrestÂ®, DawnÂ®, DownyÂ®, FairyÂ®, FebrezeÂ®, GainÂ®, GilletteÂ®, Head & ShouldersÂ®, LenorÂ®, OlayÂ®, Oral-BÂ®, PampersÂ®, PanteneÂ®, SK-IIÂ®, TideÂ®, VicksÂ®, WellaÂ® and WhisperÂ®. The P&G community includes operations in approximately 70 countries worldwide. Please visit http://www.pg.com for the latest news and in-depth information about P&G and its brands.
Orgullosa is a P&G-owned program that celebrates Latinas and empowers them to feel confident about their personal appearance, style and homes by offering solutions that satisfy their beauty and household needs through a variety of trusted brands, including OlayÂ®, SecretÂ®, VenusÂ®, PanteneÂ®, CoverGirlÂ®, Natural InstinctsÂ®, CrestÂ®, AlwaysÂ®, TideÂ®, DownyÂ®, BountyÂ®, CharminÂ®, FebrezeÂ®, GainÂ®, PampersÂ®, and DawnÂ®.