I had the opportunity to attend a pop-up with the smart jewelry line Mira, which is hosting a series of events at selective cities until the beginning of 2016. Mira is a stylish and fit brand that caters to health and wellness with a collection of smart bracelets. The bracelets are attractively designed pieces that can be worn anywhere. If you are unfamiliar with the line, you wouldn’t think the collection is made for fitness. It has simple tracking, charges overnight, user friendly app (iOS and android), and water resistant. The bracelets are sized from petite to medium in a variety of colors. Prices range from $99-$248 and only sold online. During the pop-up, attendees received a 20% discount and a gift with purchase.
Mira is pricey, but is beneficial for those who may not have a daily workout routine. It counts calories, tracks heart rate and other health concerns. Nail line Butter London partnered with Mira for the evening of complimentary manicures and makeup touch ups with global ambassador Katie Jane Hughes. The pop-up will be at 501 Lexington Avenue-Roger Smith Hotel until February 2016. For candid shopping and health/fitness tips, visit www.mymirafit.com.
Check out some images from the event: