Music Choice will countdown the top 100 music videos of 2015 with the multi-platform video and music network’s 4th annual, special called “MC 100.” For the first time ever, the special will be broken up into four consecutive nights with each part being one hour long. The full catalog of this year’s biggest hits from today’s hottest artists like Taylor Swift, Fetty Wap, The Weeknd, Ed Sheeran, Beyoncé, Selena Gomez, and Rihanna will be revealed. “MC 100” will air on Music Choice Play starting November 24th and run through the 27th at 8/7c, before being made available on Music Choice’s Audio Channels, On Demand and on the app—in its entirety—on November 27th. America’s Next Top Model: British Invasion winner and host of Music Choice’s “The Weekend Countdown,” Sophie Sumner, will serve as the host of this year’s show.
Music Choice’s annual “MC 100” list is a curated collection representing the biggest songs and videos that have aired over the past year across all Music Choice platforms, including its Music Channels, On Demand platform and Music Choice Play. This year’s list of course includes many of today’s longtime fan favorites but was unique in that many new artists were represented. Several artists such as Beyoncé, Rihanna, Chris Brown, One Direction, Nicki Minaj, Demi Lovato, Calvin Harris and Taylor Swift were once again present while newcomers Fetty Wap, Rachel Platten, and Jidenna landed their first distinction.
Unlike other “Best of…” or year-end round up lists, Music Choice’s “MC 100” is aggregated using Music Choice’s extensive data impressions from TV, online and viewer interactions as monitored via Nielsen, Mediabase and Rentrak. Mirroring Music Choice’s consumer experience, a song’s ranking on the “MC 100” list is determined by the number of MC Video On Demand orders by users, its rotation on MC Music Channels, viewer interactions and requests via Music Choice’s viewer cultivated linear channel Music Choice Play, and the artist’s impact on pop culture through social media. With over 50 million listeners and 1.1 billion annual video views, Music Choice is the ultimate destination for the best in music and video content and illustrates what songs and videos consumers actually want to hear or see rather than what programmers tell them they should hear or watch.
“As the only year-end list to combine song plays, music videos requests and fan engagement to curate its rankings, ‘MC 100’ is arguably the definitive list of what people want and are listening to. In short, Music Choice’s ‘MC 100’ is the only place to find out the most popular hits of the last year,” said Damon Williams, SVP of Programming Strategy and Partnerships at Music Choice.
Leading into the launch of “MC 100,” Music Choice will roll out exclusive video content of artists on this year’s list talking about their hit songs and will also present this year’s outstanding artists with special awards such as “#1 Song,” “Best New Artist,” “Top Artist,” among others.
The full list won’t be revealed until the special airs, but fans can expect to hear, in no particular order:
- New Artists: This year saw tons of new names dominating the charts and the airwaves. From Fetty Wap to Silento, O.T Genasis, and Jidenna, this group brought some new sounds and new faces to the music scene.
- The Year of Fetty Wap: Fetty Wap’s prominence cannot be denied. The new comer kept his name on the tip of everyone’s tongue with his hits “Trap Queen,” “679,” and “My Way.”
- An Independent Artist Takeover: Artists like Rich Homie Quan, Lil Dicky, and T-Wayne helped prove that independent artists are quickly becoming the new mainstream.
- A Canadian Artists Invasion: With Justin Beiber releasing new music as well as Drake, The Weeknd and Alessia Cara, Canadians made a clear claim on this year’s list.
- Year of Big Production Music Videos: Music videos seem to be getting bigger and better every year. This year was no exception with Kendrick Lamar’s “Alright,” Taylor Swift’s “Bad Blood,” and One Direction’s “Drag Me Down.”
- The Year the Disney Stars Grew-Up: We got to see a new side of our favorite former Disney stars. On this year’s list Demi Lovato, Selena Gomez, and Nick Jonas all experienced success while also showcasing a more grown-up side of themselves.
- Fandoms: Fifth Harmony, Kalin & Myles, and the Empire cast have some of the most loyal fans around. Their fans helped ensure these artists’ songs were represented.
- Unexpected Collaborations: Taylor Swift’s track “Bad Blood” ft. Kendrick Lamar as well as Skrillex and Diplo’s ”Where Are You Now” ft. Justin Bieber, Selena Gomez’s “Good For You” ft. Kendrick Lamar, and Ariana Grande’s “Love Me Harder” ft. The Weeknd helped prove that sometimes the unlikeliest combinations can have the best, and catchiest, outcomes.
*MC 100 on Music Choice Play premieres Tuesday, November 24nd at 8PM/7c
*MC 100 on Music Choice On Demand and MC audio channels premieres Friday, November 27th at 12PM/11c
**Both experiences are available on the Music Choice app.
For more information about Music Choice log onto www.musicchoice.com
View the MC 100’s official promo:
About Music Choice:
Music Choice, the multi-platform video and music network, delivers its music programming to millions of consumers nationwide through their televisions, online and mobile devices. Music Choice programs dozens of uninterrupted music channels; produces originals that feature today’s hottest established and emerging artists; offers thousands of music videos; and launched Music Choice Play, the music video, lifestyle and entertainment network for Millennials. For additional information log on to http://www.MusicChoice.com | Twitter: @MusicChoice | Facebook: www.facebook.com/MusicChoice